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Friday 1 June 2018

Hello My Name is Milly Johnson and I am a Writer of Commercial Fiction.

There is a rise in celeb-led book clubs.  And I did make a comment on social media that I hoped they would feature more commercial fiction in their choices.  And though these book clubs are starting to include books of our genre (two of my friends have their lovely books in them - Julie Cohen and Rowan Coleman.  Read them both and they're gorgeous and should be shouted about from the rooftops)... the problem is that there just aren’t enough of them.  And where’s the HUMOUR in the lists?  Where’s the books that make you laugh out loud?  They don’t feature.  

Humour doth not automatically a light book maketh, so said Shakespeare or maybe I dreamt that.  One Flew Over the Cuckoo’s Nest made me snigger in places, but it was also one of the grimmest books I ever read.  Life is full of humour, we need it to counterbalance the dark times.  But, in this world, give a reader something to laugh at in a book and it turns it into ‘a beach read’ ‘easy read’ ‘chick-lit’. Unless you’re a man and then your tome is an ‘amusing literary classic.’  I had humour in one of my books alongside assault, racism and kidnap.  ‘A light read’ so said Amazon reviewers.  Book by woman + laughter = froth. It would still have been judged the same had I thrown in a buggered Alsatian as well. 

 There’s a lot of snobbery in the book world.  Women writers of commercial fiction – and I include the saga and historical writers in this – feel it doubly.  Had a woman written ‘One Day’, it would be consigned to the file of ‘chick lit’ (not an original observation by me - I've stolen it as it's a brilliant one) but, guess what girls, we have a long way to go before the playing field is flat so just get on with your writing and forget the politics.  The broadsheets will favour literary books for a long time to come... sea changes take a while.  Still, I can’t think of any writer I know who has an inverted snobbery about those books.  We don’t look down on them because we don’t compare with them: they’re different. Which do you prefer: a fillet steak or a goosedown duvet?  It’s not right or wrong to prefer one to the other.  Steaks and duvets can co-exist happily in the world. It’s not a contest.  We can say 'we want more' without it meaning 'but we want you to have less'.

Predictable is another lazy insult if you favour a happy ending. A woman once wrote a review on Amazon that she could predict the end after reading four pages of my book.  I asked her for next week’s lottery results (naughty Milly, do NOT leave comments).   Well, yep, I ride that predictability bus.  I like to leave people with some hope that their dreams can come true.  Mine did. I dreamt of being an author.  I dreamt of having £10 spare at the end of my pay packet so I could buy a weekly video.  I dreamt of having my own office. I dreamt – big dream – of one day actually having enough brass to GO ON A CRUISE.  I’m dreamt of meeting Mr Right and I did. I’m there. It happens, dreams do come true – as Gabrielle so rightly foresaw.  Anyway – Agatha Christie is predictable:  There’s a crime, Hercule or Jane solves it and the bad guy gets put away in prison.  I can put up with that sort of bed-mate.

Commercial fiction holds its own against the insults and all those Japanese knot-weed rumours that it’s dying, that it’s ‘on its arse’.  Actually, never has it been so strong.  Never has the world, in such a total mess, needed commercial fiction as much to give our brains some respite. And, in case you’re wondering, what I mean by commercial fiction is: books whose main purpose is not to challenge you intellectually or show off how many synonyms for ‘sybarite’ the author can muster up but books which give hope and comfort to people who need some time out of their zone, books that entertain and sweep up the reader into their pages.  Books that celebrate friendship, community, love and family, that bruise your heart and then slap arnica on it, books full of characters that readers identify with – perfectly imperfect people who get their happy ending and make YOU realise you could have it too because carers of the elderly, teachers, dinner-ladies, people who work in Asda, stay-at-home mums all have a crack at a happy ending in life, it is not a prerogative of special individuals.  Authors write these books primarily for readers to enjoy and their readers are legion and they speak with their purses.  This is big business.  'It’s called commercial for a reason: because it sells' (quoted from Cathy Bramley).

Oh and just because something sells and becomes popular, that somehow serves to devalue it.  As if 'niche' only is desirable.  Well that might be the case if Van Gogh had churned out 10,000 identical Sunflower paintings but with books, I'm not sure it's quite the same. Even if it is, I don't care.  I write for the masses, not to have one book exhibited in a glass case.  I want to be like E.L. who must be so upset by the derision from lofty quarters that she has to take a break from counting her millions. She has so many critics she could build a mansion from their livers, but they're far FAR outweighed by her readers who love her. 

But we live in an age where 15% of adults in the country have the literacy age of an eleven year old.  Surely making people feel ashamed that they like a story that doesn’t make them reach for a dictionary every second word is wrong, isn't it?  Surely a life-affirming story about people that readers can identify with is no bad thing?  One that captures their imagination, has them reading on, improves their literacy levels because they’re so engrossed in a story?  There is NOTHING WRONG with a book that is easy to read or has a sparkly cover that calls to you from a shelf in Tesco.  Not everywhere has a swanky bookshop.  Buying a book from a supermarket is no different from obtaining it from ‘Jago and Dashwater’ with its mullioned windows in the centre of Oxford (I made that name up).  A book is a book is a book and commercial fiction books can change lives.  

Readers of mine will be familiar with a story of a taxi driver that took something from one of my books that made him and his wife quit the rat race and live out a dream existence in an Inn in the most gorgeous part of France.  And here are some direct lifts from many of the emails that I’ve kept from people.

 ‘The Queen of Wishful Thinking inspired me get away from my controlling husband, I won't go into details, so after a horrible 9 months divorce is nearly complete along with moving into a lovely flat on my own hurray!! Just need a couple of rescue cats for company!!’

‘You wouldn’t believe it but we just literally booked a cruise in the Mediterranean for this September....You can take full credit for that!’  (ahem… I do)

‘I am sitting at the side of my husband who has dementia and your books take me to a place where I can breathe. Thank you.’

And one hot from the press that came as a response to this article: 'Charles Dickens hasn't helped my mental health but your books have.'

I know that a couple of women quit their jobs and set up a business calling themselves ‘2 Woman and a Mop’ because they wrote and told me so.  Another set up a café after reading my books. I’m not alone in getting these stories.  I know plenty of my contemporaries have similar stories to parade. So not worthless fluff then?  Not ‘lesser books’.  We write powerful, inspirational books.  Even the New York Times has a romantic novel round-up! (thank you Pernille Hughes for this.) And if it's good enough for them... https://www.nytimes.com/interactive/2018/books/review/summer-reading-romance.html

When a book in our genre becomes so successful that it can’t be ignored, it is reborn as ‘Up-Lit’.  It’s like the kid in school who writes an essay so good that he’s whisked off to the swanky grammar school up the road.  He isn’t allowed to stay in his friendship group, he has to learn to mingle with the cool kids.  Up-Lit is a new genre, they say.  Nope.  It might not have had the fancy moniker but I was reading Carole Matthews and Sue Welfare way before I’d even thought of my first plot and they were wonderful uplifting reads that left me with a smile on my face at the end.  (Presently waiting for one of mine to have the 'Hollywood' fairy arrive with her million pound contract.  Then I will be sanitised and relabelled 'Pit Lit'). It’s okay for a book to be a good read and still be commercial fiction. I’m not ashamed of what I write.  It’s okay for me to leave a reader with a sloppy contented look on their face rather than a ‘what the f – happened?’ and wondering if they’ve been sold a book with some missing pages.  As my friend Debbie Johnson points out: books about community spirit and heart and imperfect people overcoming personal struggles in life to rise victorious are absolutely nothing new.  Anne of Green Gables embodied that sentiment in 1908.  Aaaand the most perfectly imperfect heroine of them all (IMO) Jane Eyre - 1847.  Not new then. 

'I read commercial fiction,' a lady told me after reading the first draft of this article, 'but I've got a degree and I'm intelligent.'  NOOO... that's nearly an apology.  Just because you read 'genre fiction' does not make you thick, indiscriminate.  Where does this split in the world come from?  Literary fiction readers = art appreciation, business class travel, Waitrose, interest in lofty history programmes, Radio 3 listener.  Commercial fiction readers = watches Coronation Street on a continuous loop, holidays in Benidorm, wouldn't know Madame Butterfly from a Butterfly King Prawn, shops in Aldi.  (Incidentally one of the poshest women I know shops in Aldi and has a villa just outside Benidorm).  You can enjoy a chip butty whilst reading an Ian McKeown novel (incidentally the man is a God - I love his work. It's allowed). That's part of the problem, we've been made to feel apologetic for reading something that lifts our hearts, ashamed of our choices.  And I know many authors in our genre who can wipe the floor with most of the literary lot for their beautiful use of language.  Read 'The Man who Didn't Call' by Rosie Walsh and see what I mean - a masterclass of  beautiful prose.  Had Rosie been a man, she'd have...  I'll leave you to fill in the rest! 

I’m doing well.  I’m a million quid short of the castle I want to buy but I’ve worked hard and long and I sell in bookshops and supermarkets all over the place.  But a lot of my contemporaries don’t because it’s harder and harder these days to sell into shops and you need sales to flag up your presence to buyers – a vicious circle. So celeb-led book clubs with their long reach are a gift.  They too could change lives by shining a well-needed spotlight on a new talent, one that might not even be with a mainstream publisher.  I have brilliant writer friends who left the ‘Big Five’ to self-publish. Sue Welfare, Matt Dunn (yes a man), Tracy Bloom amongst others. 

I did actually make the broadsheet papers last year.  Someone decided to clone my name and flood Amazon worldwide with fake titles.  In a crazy way it was flattering that my name was deemed big enough to pin their scheme on.  Even more bizarrely that means I’m appreciated more by a global criminal fraternity than I am by the book reviewer of the Sunday Times, even when I'm shining on the page in the number 5 Sunday Times bestseller slot. 

Oh and a couple of years ago, I made the top twenty books most borrowed in this country for libraries.  Above John Grisham - ahem.  Three women in the list - Paula Hawkins and her train, Harper Lee with her Watchman and there - at number 12 - me with my book about a bunch of cleaners in Barnsley sitting happily amongst the Lee Childs and David Williams.  What a chance to celebrate!  Women!  Commercial fiction! But nope - it was classed as an aberration, an anomaly, an Northern elephant in the room and conveniently ignored. Nothing to see here folks, let's move quickly on. Which might make me sound bitter... so read on friends to 'Bitter-gate' below.

On the strength of the Twitter comment about wanting a celeb-led book club full of commercial fiction, I was invited to go on the radio and talk with a high-profile male, and female presenter and I was delighted.  ‘Did I think that our books were the equivalent of bubble gum songs?’ asked the Producer before the interviewer.  Churned out, easily forgettable?  No, I bloody don’t think that.  (He actually said 'like Taylor Swift songs' which, as Lisa Jewell pointed out was not actually the insult it was meant to be because she 'is a hugely talented young woman who makes writing and performing high quality pop music look so much easier than it is.')  I was introduced as 'Now Milly, you're bitter...'.  Something, as least, I was prepared for just in case they couldn't tell the difference between a genuine call for a celeb-led book club with more of our novels in it and me  bleating that I'm not a Richard and Judy choice (yes it would be lovely if I were, but it won't ruin my life if I'm not).   

'Now Milly, you're bitter...' 

And it went downhill from there. For some reason the female presenter presumed I was on there for advice about how to get my books out there if I wanted to be successful.  

'If you look at a book it’s a product and I completely understand before social media it was very difficult to break into the publishing world but you only have to look at JK Rowling, look how many books got refused.  So my point is, if you are absolutely passionate about getting your books to be read by the wider audience then actually you have to be a business woman and you have to use social media and you have to get your audience because you can’t rely on TV celebrities and people like… you know… critics, you have to go out there and make it happen yourself.' 

Funnily enough, I broke into that publishing world in 2006 and I do run it as a business: vat, accountant, assistant, petty cash tin, BIG hole punch.  My books are read by a very wide audience - I even have my own shelf in Tesco. And as for social media... even my pet rabbit Alan tweets. But you're wrong, we DO need TV celebs and 'critics' in newspapers, that was the whole point of me going on the programme, not for tips on how to post a photo to Pinterest!  How come it's okay for other genres to need them but not us?  We all write books.  We all enjoy exposure because we have to sell those books, that's how it works, Mrs, whether you write crime, literary, saga, romance, historical, recipes...

Then my hopeful heart sank further...

Male presenter:   'I know, I know what you’re talking about, it’s just flashed up in my mind. Coming up to Christmas on Channel 5, or some channel, it’s always a Christmas channel, do you notice that, and they’re full of romantic films of a man who’s a lumberjack in a town, a teacher  who goes for a new job at a school and her husband has just been run over by a bus in New York city and she relocates out into the country and he’s hunky and she always has a teenage daughter or son who doesn’t like the lumberjack.  Isn’t this the sort of thing we’re talking about?'

My bubble of hope burst.  I tried, folks.  Bitter?  Yes.  But only about a failed perfect chance to address a very serious issue that really does affect livelihoods. Ironic considering Marian Keyes was in the studio talking too about the snobbery of the book world as she was being hailed by said presenter as a superstar of fiction written by a woman, for women, featuring women.  Note to him:  Marian is us. I wonder if he realised that he was calling Marian's books Lumberjack Fiction too? (Pick-Lit?).  

37 comments:

  1. Absolutely brilliant piece, so true in every line - frustratingly so. I too had a DNF at 25% for my debut, saying it was too predictable and lightweight - yet practically every other review mentioned the twists that happen later... sooo, not so predictable then! And how does that saying go? 'Easy reading is damned hard writing.'

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  2. A wonderful piece and spoken from the heart. I was shouting 'YES' as I read it.
    Well done, Milly, for speaking out for all us hard working writers who feel like second class citizens because of the snobbiness with book lists and literary attitudes. We have the readers and we sell in bucket loads and it is time the people creating these awards and lists took note. Commercial Fiction Rocks!

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  3. Well that's cheered me up no end, we should be loud and proud and where would publishers be without us?

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  4. Yes Milly! Spot on. All of it.
    I regularly look at the book pages in the broadsheets and bemoan their lack of a romance section - even in the run up to summer/sunlounger season, there's nothing, when it's the ideal opportunity for a 'beach reads' spread. Do they think broadsheet readers are above romance or a HEA? And when Tom Fletcher announced his Children's book club last week, I had exactly that thought about where is the commercial fiction book club and then I got stuck trying to think about which celeb would be best to front it... (Still haven't worked it out yet.) Thanks for writing this post x

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  5. Thank you thank you thatnk you, Milly! Blimmin well said. Last year I went to a talk at Bristol Uni - it was an academic interviewing David Nicholls who was lovely and open that he was writing romantic comedy. 'So, what's this new genre of romantic comedy?' said the in-awe academic. 'And who are your literary influences?' D.N. then went on to cite Jane Austen, Billy Wilder screw-ball comedies, etc. The whole thing was bizarre and I wanted to jump up and say - 'But there are plenty of women writing romantic comedy!' etc. So true, if you're a man, you're doing something wonderful (like the washing up!) but if you're a woman (how terribly drearily domestic, etc. etc.). Thanks for writing this post. Am off to share. xx

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  6. Brilliant, honest and refreshing! Cheered me up too!

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  7. I love your books, I love horror, I love crime thrillers. All genres in their own right, I don't get this having to put authors down and or being bitchy. If they do 't like them that is ok, we are all entitled to our opinion but inviting you on a show and insukting you 😨 because lets face it thats exactly what they did. Beyond rude and unacceptable xxx

    Lainy http://www.alwaysreading.net

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  8. Bravo! What a great post. I approached a local garden/wedding venue about coming to do some research and wanted to speak to someone about wedding planning arrangements. I got a very snooty reply saying that after she'd consulted with her manager and bearing in mind the 'nature of romantic fiction' they didn't want to have any official involvement. Keep up the fight everyone.

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  9. Fantastic piece. Well done you for speaking out.

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  10. You rock Milly, you really do, and we love you xx

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  11. Rosemary Goodacre1 June 2018 at 19:56

    It would be terrible if in the 21st century women writers had to resort to using men's names, like the Brontes, to get recognition.

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  12. Absolutely spot on Milly, we work damned hard to make sure our readers find our books warm, happy and funny places to escape to.

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  13. Go Milly! Have loved every one of your stories. They lift me up and carry me off to a world of fab, strong women. I never heard 'that' radio interview but saw your comment about it on facebook. I can only imagine the interviewer (I use the term loosely) hasn't read any of your books. Daft bat. Keep 'em coming, petal! xx

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  14. Oh MiIlly, I could hug you! This is put so perfectly. Thanks for your voice, for reminding all us authors of commercial fiction how much our stories matter. I've received many compliments from readers about how I've inspired them. Now if only the literary world would lower their snooty noses and glance around to see readers and writers come in all types.

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  15. Brilliant, Milly! Well said. Loved every word.

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  16. A book is a book is a book. If it provides entertainment to its reader, it is as worthy as any other.
    I read for entertainment, and I also read for challenge and analysis. But when the sun's shining, and all's right with the world, I dip into my genre TBR pile. I want to read a cracking story by a cracking storyteller.

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  17. Great post and as a reader I can join in and say these books can change your life. They help you see people can turn things around, gain confidence and achieve their dreams. They are confidence boosters and make you smile or chuckle.

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  18. I love the genre myself whatever it's named A means of escape on my commute and a source of inspiration yet with characters who face real world issues. Keep going you amazing writers and never let celebrity snobbery and ignorance put you off!!

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  19. Good comments. Of course M&B have a lot to answer for. We may never overcome the impression they left on the com. Fiction market

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    1. I cut my teeth on Mills and Boon. My nan read them incessantly and they were a massive influence on me in that I loved that I could sit back and enjoy the journey, assured of the destination - so I followed that. I expect I'm not alone. I have friends who write them - and very, very well. And they've been a great comfort to me when I've been low and need a sticking plaster on my soul. They deserve respect, not dissing.

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  20. Totally agree with every word, Milly. *Big rounds of applause.*

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  21. Fab blog. Thanks for speaking up for authors of Books People Actually Read.

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  22. I am cheering here.

    For some reason the snobbery around fiction is strong. Books that are amusing, apparently, can't also be hard-hitting, educational, life-changing. They are damned with the faint praise of 'an easy read' (presumably because they don't have words like sesquipadalian' and 'matriphagy' - and do NOT Google that last one, in). The public assumption that we dash these books off in a weekend, and they are therefore less worthy of literary notice than Literary Books That Take The Writer Years To Write (probably because he (yes, it's usually 'he') has spent nine months quaffing wine in France as 'research').
    Commercial Fiction writers should rise up, brandishing our sparkly covers, and storm the bastions of the book clubs!

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  23. JUST BRILLIANT!
    Well done Milly.
    Just keep writing and being you. Xxx

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  24. Oh have a virtual hug, Milly! Brilliant article. Thanks for writing what I've often thought. So thrilled you blow a trumpet and not bang a drum!

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  25. Too right. Hanging out the flags in celebration of you, Milly.

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  26. Could not have put it better myself. Well said, Milly and thank you.

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  27. Oh, wow! I was 'hear, hearing' you throughout that post.

    Mills & Boon and other lite lit got me and my house mates through our finals - we'd have 30 min coffee breaks together, when we'd sit and read them before going back to our studies. I discovered Jilly Cooper that way and realised I wanted to write in that style.

    I was also thinking as I read your post: but we know our truth. We know there are people who love our books, (and I've also had positive feedback from male readers, *shock*); we know people buy them for a more joyful fix than reading the newspaper; and when they said chick lit was dead, it still keeps selling.

    Keep doing what you're doing, Milly.

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  28. On the strength of writing here, you are an excellent writer, even if you are classed as commercial. Accessible witticisms and solid vocab shouldn't make for low end lit. I wonder if reaching for the dictionary is most people's idea of high end lit and why?

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  29. Samantha Tonge3 June 2018 at 13:45

    Well said, Milly. HEAs will always be so important in people's lives. And I know from reader feedback I've received that books can change people's lives as well. Although the point is they don't need to either to be fantastic, relatable, moving, entertaining reads. Well done for speaking up.
    Sam Tonge

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  30. Thank you. As a first time novelist of humorous (just for fun) commercial fiction, I thank you for this blog post. It will keep me going in my days of DNF's and one stars. You've inspired me to keep going on my second novel. Slapstick is not a swear word and there will be more for the haters to love.

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  31. Great post. Books can and do change people's lives.

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  32. I didn't hear the interview but it has spread like wildfire across the internet; may I just say Milly that commercial fiction is needed in all forms. It sounds like you were never given the proper chance to fight your corner but I have to say I love your books; they take me away to another place where I feel a part of a juicy story. I can't put them down when I pick them up and like many of your fans, I need this kind of uplifting literary fiction in my life. After a long day, I love getting home and picking up a book by either you, Sue Moorcroft, Cecilia Ahern and lots of other authors and just kick back and relax. I suffer from anxiety and sometimes reading books like this are the only thing that will calm me down so I can sleep. So some people may think it's simple fiction, but it's not. I ask any of those to write a book who criticise and bet they bloody well cant! xx

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  33. Fabulous post that totally sums it up - thank you for speaking so eloquently and powerfully for all of us. I followed the FB link to Aunty Acid as suggested but couldn't see what I was supposed to do or why you put the link in. Um... sorry, am I being thick? No, don't answer that!

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  34. What an absolutely brilliant piece, Milly. The literati's attitude towards the stories millions of women love is just indicative of the way the chattering classes sneer at ordinary women. Thank you for being such a articulate champion of women's fiction.

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  35. Great post, Milly. Thank you for standing up for commercial fiction (and for M&B books, above! I write for M&B historical and they are *not* easy to write. But you know that!)

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  36. My first self-published novel is ‘women’s fiction’ and a friend who asked to read it said she didn’t usually read romances but she was surprised how much she enjoyed my story! Reminded me of the reaction when I went on an Arvon course and we had to say which writers we admired: I said Terry Pratchett and everyone looked down their literary noses. As the great man himself said, the opposite of ‘funny’ is NOT ‘serious’ - it’s ‘not funny’. Go Milly!

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